Web 1 Marketing's top SEO tips

How could I not like these "10 free SEO tips" from the experts at Web 1 Marketing when so many of them are about writing good, substantive content? 

Serious about content?

Really serious? You might want to check out the content folks, from marketing to technical communications, gathering at a Ning group called The Content Wrangler Community.

Scott Abel, who leads the wranglers, is the organizer of major content management conferences including Web Content 2008 in Chicago in June.

Much of the discussion at Content Wrangler seems to involve folks in large organizations with complex requirements for content management systems. But there's also a fledgling sub-group devoted to blogging issues. And it's valuable to have the Wrangers as a resource to get a sense of emerging issues in the field, many of which will eventually trickle down to the small-organization level.

"Don't try to be original...

...just try to be good."

That's a quote -- and a great piece of advice to creatives -- from the groundbreaking graphic designer and educator Paul Rand.

Here's more of Rand on the critical interplay between form and content. (Thanks to David for pointing this out.)

People pay to get fresh

One of the ways I earn a living is by writing content that keeps my clients' websites fresh. Sites with fresh content rank higher in searches, and consequently get more business.

This post from the Internet Marketing Blog explains how it all works from the business end. ("SEO" or "search engine optimization" is marketing-talk for making a website rank high in web keyword search results.)